Friday, February 27, 2015
David Young Scam on Web Developers
Google Analytics Update

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Wednesday, February 25, 2015
Managing Stress with the Lynda.com Video Course
A little stress can be motivational; a lot of stress can damage your health and your relationships. The good news is that with the right management techniques, you can reduce the amount of stress in your life. In this short course, author and retired MBA professor Dr. Todd Dewett shares his tips for managing stress, including identifying your triggers, managing responses, and making positive personal choices.
Todd Dewett is a popular speaker in the United States, who inspires leaders and builds stronger teams. He is an author, coach, consultant, and Harley Davidson nut. After beginning his career with Andersen Consulting and Ernst & Young, Todd spent a decade as a professor of management, until performing and coaching became full-time pursuits. Each year he speaks to and works with thousands of professionals around the world for Fortune 500 clients, government agencies, major conferences, and nonprofit organizations. His most recent book is Show Your Ink: Stories about Leadership and Life. His unique rock-star take on leadership has resulted in quotes in the New York Times, BusinessWeek, Forbes, CNN, Investors Business Daily, Entrepreneur, MSNBC, and hundreds of other outlets. Visit his home online at www.drdewett.com.
I love that he ends with a modified Serenity Prayer.
to accept the things I cannot change;
courage to change the things I can;
and wisdom to know the difference.
Living one day at a time;
enjoying one moment at a time;
accepting hardships as the pathway to peace;
taking, as He did, this sinful world
as it is, not as I would have it;
trusting that He will make all things right
if I surrender to His Will;
that I may be reasonably happy in this life
and supremely happy with Him
forever in the next.
Amen.
Saturday, February 21, 2015
How Will Online Marketing Change This Year?
Original Content
Although there are plenty of third-party tools that will allow you to assimilate and syndicate the content of others, this is a short-term strategy at best. Major search engines are equipped to ignore and punish websites that are not publishing their own content. You may be able to use syndication for short-term sale, but in the long run, create avenues for original content.
Once you’ve gained a reputation as a content creator on your site, others will invariably try to steal it for their own benefit. Make sure you have legal and digital protections for your website so the search engines will come to your website first in order to index it. You can be sure to receive the most link juice if you spend money on protecting yourself now rather than later.
Go to the Right Place
Just because you are writing content doesn’t mean the correct people are seeing it. You must test the distribution of your content using tools such as adCore, which will allow you to view your website as if you are on different platforms and in different geographical locations. Find places where you can view it from new perspectives and always market to your target audience for content and articles.
Keyword Smarts
Keyword generation and organization is an incredibly important part of content marketing. Keywords serve as a sort of red flag that allow major search engines to properly index your content and make it seen by more people. A dental SEO company, Progressive Dental Marketing, says to use one of the many keyword tools to find out what your audience is searching for online. Create content that uses these keywords in a natural sounding way, being sure not to overuse them. There are many free keyword percentage checking tools online that will keep your keyword usage in balance with the rest of your content.
Companies today are doing their best to be on the cutting edge of content marketing. They want their material and business name to be known. Find out ways to work towards the audience you want to engage with. Whether it’s new social media platforms, or better, more creative content. Once you know what you need to improve, the rest will come easy. This year promises many changes for online marketing and your content should be the first thing you revamp.
Friday, February 20, 2015
The Puzzle of Motivation by Dan Pink
Video Link : http://www.ted.com/talks/dan_pink_on_motivation?language=en
Biography
With a trio of influential bestsellers, Dan Pink has changed the way companies view the modern workplace. In the pivotal A Whole New Mind, Pink identifies a sea change in the global workforce -- the shift of an information-based corporate culture to a conceptual base, where creativity and big-picture design dominates the landscape.
His latest book, The Adventures of Johnny Bunko, is an evolutionary transformation of the familiar career guide. Replacing linear text with a manga-inspired comic, Pink outlines six career laws vastly differing from the ones you've been taught. Members of the Johnny Bunko online forum participated in an online contest to create the seventh law -- "stay hungry."
http://www.ted.com/speakers/daniel_pink
Wednesday, February 18, 2015
Working Remotely
Elevator Pitch
My background is in web development and project management. Right now I am the Virtual Services Coordinator of the large Metro Library in Toledo, Ohio. I love coordinating between various departments, but eventually hope to move into executive roles.
Example:
"My background is manufacturing, mostly high tech, "and right now, I'm the general manager "of a large facility for GenTech. "We're an electronic components "company headquartered in Hong Kong. "I love being in the shop environment, "seeing things being created, "but eventually hope to move into executive roles."
Monday, February 16, 2015
A Serious Time Investment in the Gospel
That was not the case at all.
This book is written like Doctrine. For those who don't know exactly what that means let me borrow Wikipedia for a moment.
Doctrine (from Latin: doctrina or possibly from Sanskrit: dukrn) is a codification of beliefs or a body of teachings or instructions, taught principles or positions, as the essence of teachings in a given branch of knowledge or belief system. The Greek analogue is the etymology of catechism. Often doctrine specifically suggests a body of religious principles as it is promulgated by a church, but not necessarily; doctrine is also used to refer to a principle of law, in the common law traditions, established through a history of past decisions, such as the doctrine of self-defense, or the principle of fair use, or the more narrowly applicable first-sale doctrine. In some organizations, doctrine is simply defined as "that which is taught", in other words the basis for institutional teaching of its personnel internal ways of doing business.
To bring it down to a simple summary of points where I felt the book really lost me:
- The book identifies paragraphs in roman numerals which reminds you of a text book
- A very high level of vocabulary is used
- Scripture is reference without much context
- There is no story, plot, or engaging narrative - it is purely informational with very little structure. I had hoped for at least a dialogue based book where I was learning more about Pope Francis.
Check out Blogging for Books!
Saturday, February 14, 2015
SEO Basics: How Online Marketing is Changing
Content
In the past, Google and other search engines placed a premium value on keywords for search engine rankings. Today, Google now values content as a major determination for search engine rankings. Although the keywords in the content are important, the most valuable aspect is the quality of the content. Examples of online written content include blogs, sponsored articles, and press releases. A recent trend in search engine optimization is the emergence of visually based content like photos and videos. Essentially, search engines place a higher value on content that is engaging and warrants a discussion.
Social Media
For many businesses, social media networks are a great source of public relations. In addition, social media networks provide traffic to websites and helps with search engine optimization by providing social value to a business. While the standard social media networks include Facebook and Twitter, this may not be the case for every business. For example, a company that is based on business-to-business transactions might value LinkedIn as their best social media network instead.
Link Building
External links on other websites is still a major part of online marketing. And while this can easily be achieved by submitting a website link to online directories and forums, this may not be the top way to achieve the best search engine optimization. Many companies are reaching their target audiences online by having their link, their content, or an advertisement, on a niche website. For example, CEO Bart Knellinger says in online Progressive dental marketing, this includes sharing your link on a dental related website.
Mobile-Friendly
The popularity of mobile usage continues to grow. It is therefore a standard in online marketing to have a website that is mobile-friendly. Some business might interpret this as a need to create a mobile application. However, this usually means creating a website that is responsive and will perfectly fit the size of the screen of any electronic device. Google values websites that are mobile-friendly. The more electronic devices that can comfortably access a website, the more traffic possibilities for your company website.
Internet marketing is reaching an age where mobile is going to be everything. As online marketing continues to evolve, businesses must stay on top of the changes.
Friday, February 13, 2015
The Massive Growing Need for Micro Colleges
Whether its virtual reality, specialized 3D scanning, 3D printing, mobile apps, Internet of Things, flying drones, or reputation management, the need for tech-savvy fast-to-adapt talent pools is growing, and growing quickly.
This is also an area where traditional colleges have missed the boat. Their attempt to put everything into a 2-year or 4-year framework has left the largest untapped opportunity ever for short-term full-immersion courses that help workers reboot their career.
The rapid growth in coding schools such as our own DaVinci Coders is only a tiny slice of a much larger Micro College pie that will get created over the coming years.
Follow Thomas Frey - your mind will open with new ideas through every article - http://www.futuristspeaker.com/2015/01/12-emerging-trends-that-everyone-missed-at-ces/
Thursday, February 5, 2015
Books for Bloggers - Joy of the Gospel by Pope Francis
Normally - I'm writing about technical aspects of my job or new technology, but this time I'm taking a step back because I am testing out my skills in reviewing a book.
I will be reviewing "The Joy of the Gospel" by Pope Francis in the next few weeks!
Tuesday, February 3, 2015
Google's Sitelinks Search Box: What You Need to Know

Sitelinks search box basics
- adobe
- apple website
- nytimes dot com
Monday, February 2, 2015
The Host for Lechlak.com
Check out the regular upgrade of equipment that they consistently provide to their customers:
We’ll be starting off 2015 with some much needed hardware upgrades in our Raleigh, NC location. Over the next few months, we’ll be upgrading our existing Supermicro 1U servers to much larger 3U Supermicro servers on all virtualization nodes.
Dual hexa-core nodes coming to Raleigh soon.
http://www.veerotech.net/blog/upgraded-hardware-dual-hexa-core-nodes-coming-to-raleigh-soon/