Wednesday, November 20, 2013

The 5 Pieces of Technology that Every New Business Should Consider

Anyone that is starting a new business can't afford to disregard the growing importance of technology. There are many businesses that can't adapt with the times, which often ends up with them getting left behind. The problem is that there are so many different devices and services available that many businesses can become overwhelmed, not knowing which things they actually need to succeed. Here is a quick look at 5 pieces of technology that will be sure to help any business.

5. Google Analytics

Google Analytics is a fantastic Google-powered service that creates in-depth stats about the traffic that websites are getting. It also gives insight on where the website traffic is coming from. It's a very simple piece of technology and gives business the insight needed to expand their web presence. Google also offers some quick and simple training programs that will allow for you to begin utilizing this powerful service within a matter of hours, though, you can always hire a professional to do this work for your business.

4. Dedicated Servers

When a business purchases a dedicated server, it will have an entire server all to itself. This is much more efficient than using a shared server, since you will not have to worry about other sites taking up your needed power and storage. Dedicated servers offer a variety of different benefits, such as enhanced security, overall control, and a much higher performance quality. It is also possible to find some less powerful dedicated servers for extremely affordable prices, which is a perfect option for smaller businesses that might already have tight budgets.

3. Skype

Skype was first introduced as a social network, but it has evolved over time to become an extremely powerful tool that allows for people all over the world to connect with one another. The functionality of Skype has led to it becoming an extremely communication important tool for a lot of businesses. It is fast, free, and it can be a great way to conduct video conferences or business calls with people that are in different countries. Too many businesses continue to spend money on purchasing overly expensive, high tech video calling software. Skype is a much better alternative in almost all aspects, and it is also free in most cases.

2. Google Cloud Platform

Another brilliant Google service, Google's Cloud Platform is an excellent tool for all businesses. Cloud storage and cloud computing has been getting more and more popular. Instead of being forced to spend money on expensive hard drives, Google's Cloud Platform allows data and applications to be saved to Google's data center. This allows businesses to access data and use certain applications wherever they have an Internet connection. It's an extremely cost effective option for any new business.

1. LinkedIn

Having a LinkedIn presence is one of the best ways to get people to join your business. Frequent job interviews and hiring recruiters not only costs money, but it can be a waste of time. LinkedIn is a good way to browse through a large pool of prospective employees and find the talent that's needed for any blooming business.

Technology is here to stay. Whether you find technology fun and exciting, or boring and confusing, a little bit of tech know-how is necessary for having a successful business.

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